The final day of Web design is near.
The web design revolution is here! Web design is finally fading away from irrelevance. Web pages have become the core of the Internet experience. Designers have to move to ecosystems and products for them to remain relevant.
Web design is dead. It’s a risky statement but it’s also true. Web design as a discipline has already exhausted its capacity. A new combination of tech trends and cultural tendencies highlights the necessity for a more comprehensive perspective.
Let’s start with indications of death imminent.
Symptom 1: Commoditization through Templates
The majority of online content is made using a framework.
These templates are widely used and can be used to make professional-looking websites within a short time. Many web developers, especially those on the lower price point choose a pre-made template, and then make branding customizations.
No matter what the purpose of your site is, there is the right template for you.
Symptom 2 Web Design Styles are Older
What’s the latest web design breakthrough that you could point to? Responsive design? This is digital age older. Parallax? What’s that? All of the web’s user interface components and patterns are present for quite some time now. Parallax ). We have never heard of it . This is why web patterns aren’t frequently updated.
This level of maturity will assist users to be able use the internet in a consistent way. It’s unlikely that you will develop any original concepts.
3rd Symptom: Automation Artificial Intelligence, and Machine Learning Are Already Doing the work
The Grid is an pioneer in the field of the field of automated web design. This service creates basic websites and takes design decisions using artificial intelligence.
It analyzes your content to determine the most appropriate layouts, colors the fonts, and colors to build your website. It will likely produce more effective results than an ordinary web designer.
An automated service can create designs quickly and efficiently.
Symptom 4 Facebook Pages are the New Small-Business Website
Companies that were able to think ahead bought their.com’s in the late 1990’s and payed high hosting fees. The Web Page was the site that made them known to the rest. It was simple to make a web page using Blogger or WordPress.com in 2005.
This function has been replaced by Facebook pages. They are completely free and can easily become viral. They offer powerful tools which were unobtainable to small companies in the past for example, subscriptions to updates or media posts.
5. Symptom The Web is dying due to mobile devices
What percentage of your devices on mobile allow users to access a website just by typing the address? You won’t be able to access the app if you don’t have it. These days, people don’t think of websites as web pages. People think about digital brands. They consider digital brands.
Mobile web is slow and cumbersome. It is difficult to type in addresses. It is difficult to switch between tabs. The web experience we experience on our desktop computers is not as fluid on mobile devices because of their power limitations and the an over-crowded network of data.
Responsive web design (not using it) is crucial. However, it doesn’t mean your visitors can visit your site from a smartphone.
Web Services are On the Rise, and Content is What Makes You
We don’t need any more web pages. It’s naive to think that we will have time to explore navigational hierarchies . be captivated by the interludes, intros and effects.
It’s not the layout of your pages which is important, it’s what you place on them. Google now displays actual content in search results without the need to go to another page. For instance when you type in a nearby restaurant using your mobile device, results of your search will contain a link to call the establishment. The page does not need to be visited. While the designer’s confidence and visits-counters might be affected, the end result is more beneficial for the user.
Web design as a discipline has exhausted all its possibilities.
With the recent Android M changes, things are changing in the direction of digital assistants, such as Siri and Google Now. These web services will offer you precisely what you need, at any time you need it. They provide self-sufficient information that is combined with other services to create value. If you’re looking for an eatery to dine at and want to read reviews from Foursquare and Yelp and directions via Google Maps, and traffic conditions from Waze.
We are moving to a push-based model for content consumption. This means that the content you require is delivered automatically, without you having to request it. Google Now, for example, will tell you the time to leave and make sure you arrive in time for your appointment. APIs, which are interfaces that permit other services to interact with your data enable this. Web pages are no more required in today’s world.
Web pages won’t disappear and that’s not to say they will. They’ll remain for a while since they fulfill certain needs and are useful. However, designers aren’t able to come across anything appealing any more. They are becoming a commodity and medium, and not the preferred situation for digital goods or companies.
Website pages are static and should be easy to find (pull-based). The push-based paradigm is where the content finds you. Content and tools will show you when they’re most wanted by utilizing data from your environment, your activities, as well as biometrics.
The major benefit of smartwatches is that these devices collect information from your body, and give you small pieces of information that assist your brain to process the information. Computer technology is making steps to make your vision disappear.
What does mean for you?
Web Design is dead, long live d Design
The positive side is that designers are not outdated. You can see that the demand for designers is rising and everyone is redesigning their digital products.
This transition from web pages to digital products, tools and ecosystems is directly accountable. Search optimization of engines, customer service channels, physical location and search engine optimizing all affect users’ experience with the product, brand or service.
Every touchpoint must be designed, planned and controlled.
Technology is disappearing from our memory that we are only able to see the value it conveys. Designers who wish to remain in business need to be adept in managing value and content across different channels.
We have to awaken. We are part the problem. Because we are part of the issue. If we act quickly then we’ll be better prepared to meet the challenges of the future.